"Speed Racer's" Driving Directions to Nevada's Legal Brothels


Main Page North Central NV Winnemucca-area Brothels
                                                   (My Place, Pussycat, Simone's, Villa Joy, & Wild West):

Winnemucca, the second largest city along Interstate 80 between Salt Lake City and Reno/Sparks (behind Elko), is the seat of Humboldt County. Home to over 7,000 residents, it also used boast the largest number of operating brothels (albeit, small ones) of any single town in the state. These five cathouses were the Cozy Corner (now called the Wild West), My Place, the Pussycat, Simone's de Paris, and the Villa Joy, all of which were located on Riverside Street, an area of town known as "The Line".

However, the winter 2005-06 took a huge toll in that all but one of the houses closed. It was hoped that once warmer weather returned, at least some of these closed brothels might reopen. But as of the summmer of 2006, none had. Finally, in the late fall of that year, the Cozy was reopened as The Wild West Saloon and was operated daily on a limited hours basis. Then in the spring of 2007, the Villa Joy and it's adjoining gentlemen's club (now called the Black Pearl Club) reopened, but only on three nights each week. But before long, some of those operations closed once again, and except for The Pussycat Ranch (which had remained open throughout), one could never seemingly know which houses were open for business on The Line.

Finally, in October 2007, all five brothels on "The Line", along with the gentlemen's club, were sold to new owners. On the 29th of that month, Madame Deb, one of the individuals involved in the purchase, posted on C.W. Monger's Message Board (here at sex-in-nevava.com) that the deal had closed and that they should have the Pussycat's website operational again in the next few days (it was, but remained "under construction" as they rearranged its prior content and added new). She stated at that time that they planed on reopening a couple more of the brothels and the gentlemen's club soon (the Wild West and Villa Joy did; with the Black Pearl following on a limited schedule). Deb also indicated that the structures housing My Place and Simone's de Paris had both been deemed beyond repair and would shortly be torn down. Deb then said that she and Ben (her partner) eventually hope to be able to construct a single new building to house one or both of those operations.

RECENT NEWS:
Supposed Working Ladies "Revolt" Against New Brothels Owners

Just before Thanksgiving 2007, a major controversey broke out on C.W. Monger's Message Board here at S-I-N, on NV Brothels (NVB), and on other LPIN-related forums when certain supposed working ladies and their supporters made major alligations against Ben and Deb, the new owners of the brothels on The Line in Winnemucca. Various claims were made of abusive practices and policies, allegedly leading to several ladies leaving these houses and anouncing plans to work elsewhere. Also, several "truckers" who frequented The Line reportedly planned to boycot these brothels in protest, and these individuals claimed that two of the recently reopened houses had to shut their doors due to a lack of ladies.

Subsequently, it was discovered that many, if not all of the postings making these unconfirmed allegations came from the same computer and from a single poster (or very small number of posters). This person or people were also caught using multiple handles on S-I-N (a few of which were attenpts to "hijack" other's good names to mislead readers as to who was actually posting). By employing these tactics, it immediately called into question all of the original complaints (which if they had been true, were very serious in nature).

Several highly respected mongers then personally checked out the situation in Winnemucca, and along with Lady Bear (a long-time well-known and respected courtesan now working there), assured everyone that Ben & Deb are indeed legit, that they have serious and exciting plans for the future, and that the allegations made against them were vindictive in nature and totally untrue. Steps are being taken by message board moderators to prevent these malicious poster(s) from spreading any more of their falsehoods.

BREAKING NEWS:
Pussycat Ranch temporarily closes for total replacement of its building

As part of the ongoing improvements to The Line in Winnemucca, the Pussycat Ranch was closed in the early Spring of 2008 so its deteriorating building could be totally replaced by a brand new structure. The ladies of the Pussycat have been temporarily relocated to the Villa Joy and the Wild West, which remain open. Ben, the current owner of all these properties, has stated that he hopes to begin demolition on the Pussycat during the last week of April 2008, with construction of the new facility following shortly therefter. He further stated that he hopes to have the "new" Pussycat ready to resume operation sometime in the 3rd quarter of 2008.

Winemucca Brothels My Place: Vacant Lot Pussycat: CLOSED Simone's: Vacant Lot Villa Joy & Black Pearl: (775) 623-9903 Wild West (f/k/a Cozy Corner): (775) 625-3639 Winnemucca, NV Map of Humboldt County, Nevada

Directions to Winnemucca:

From the West (Reno; California):
Take I-80 East to Exit 176: U.S. 95 North.

From the East (Battle Mountain; Elko; Salt Lake City):
Take I-80 West to Exit 178: Nevada 289, then turn left (South) at bottom of ramp.

From the North (Oregon):
Take U.S. 95 South to Winnemucca.

 

Map of Winnemucca & Vicinity
Map of "The Line" in Winnemucca

 

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Winnemucca area:

The Line - Riverside St Winnemucca, NV and Vicinity The brothel "district" in Winnemucca is located on Riverside Street, just north of downtown. Since the construction of Interstate 80 in the late 1960s and early 1970s, Riverside no longer lives up to its name, as the elevated freeway separates and isolates it from the south bank of the Humboldt River. This district, which is known as "The Line", was once home to five brothels and one adult lap dance (i.e., "gentlemen's") club. However, during recent years hard times have resulted in all of the formerly independent adult businesses on The Line coming under a single common ownership. In October 2007, they were all collectively sold to new owners, Ben and Deb, who have subsequently torn down two of the dilapidated structures housing brothels presently not operating, and are totally rebuilding a third house.

 

 

 

Pussycat: (775) 623-9939 My Place: CLOSED Simone's: CLOSED Villa Joy & Black Pearl Club Wild West (f/k/a Cozy Corner): (775) 625-3639 Pussycat: 35 Riverside St My Place: 20 Riverside St Simone's: 26 Riverside St Villa Joy: 30 Riverside St Wild West: 50 Riverside St "The Line" in Winnemucca:
The Line: Winnemucca, NV brothel district The entrance to "The Line" is reached from the intersection of Second Street and Baud Street. A right turn at the northwest end of Baud (one-half block northwest of Second) takes you onto the unmarked Humboldt Street, which jogs left (north) for only a few feet before it routes traffic to the right (northeast) onto Riverside Street. Continuing northwest off of Baud takes you into the large truck parking area, which lies behind the Pussycat Ranch (site) but is actually part of the property of the Wild West Saloon (the former Cozy Corner). This large lot loops along the foot of I-80, and connects back to Riverside St at it east end (where the Wild West is found).

Baud Street is situated two blocks northeast of Melarkey Street (which carries U.S. 95 northwest of Third Street). Once southwest of Melarkey, Third Street is designated as U.S. 95, which eventually becomes West Winnemucca Boulevard before its junction with I-80 at Exit 176. To the northeast of that same intersection, Third St is Nevada 289, which meets up with I-80 at Exit 178. Third Street is also the Historic Route of U.S. 40.

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Winnemucca Brothels:

My Place - currently CLOSED and its building DEMOLISHED
20 Riverside Street
Winnemucca, NV  89445-3054
Website:
    no current website

GPS Information (Note 1):
    Coordinates: 40° 58' 33.8"N -- 117° 44' 05.2"W
    Elevation: 4268'

Formerly the only independent brothel in town (i.e., not affiliated with the ownership group of the Pussycat Ranch), My Place stands at the entrance to The Line, in a building with white siding and no awning. According to a report from "Mikey" posted on Sex-In-Nevada in mid-January 2005, this brothel was boarded up and closed after reportedly having suffered a electrical fire. Over two years later, its future remained very cloudy. As of April 2007, the Pussycat Ranch's website indicated that their owner(s) had purchased this property, though there were no indications that it was open for business or would be anytime soon. In October 2007, it was sold (along with the other adult businesses on The Line), to new owners who have deemed its building unsalvagable and had it demolished in early 2008. The fate of the brothel license remains unclear, but the present owners have indicated the possibility of an eventual common replacement structure for this house and the adjoining Simone's de Paris, which was torn down concurrently with My Place. The vacant lots on which these two properties were located are presently used for parking.

The Pussycat Ranch - currently temporarily CLOSED for a complete replacement of its facility
35 Riverside Street
Winnemucca, NV  89445-3057
Website:
    http://www.pussycatranch.com

Phone Numbers:
    (775) 623-4999

GPS Information (Note 1):
    Coordinates: 40° 58' 33.8"N -- 117° 44' 05.2"W
    Elevation: 4268'

Alternately known as the Pussycat Saloon (which is what its prominent, diamond-shaped sign says) and the Pussycat Brothel, this was the flagship operation of the now five brothels and one strip club which share common ownership along The Line in Winnemucca. It stood alone on the north side of Riverside, across that short street from the other houses, in a one-story off-white building with brown trim. Until the Spring of 2008, it was the only brothel in town to have not recently been closed for any period of time. The structure housing the Pussycat was claimed to be one of the older brothels in the state, and featured an large, ornate bar.

In October of 2007, this brothel and the other adult businesses of The Line were collectively sold to new owners, Ben and Deb, who subsequently discovered structural deficiencies requiring complete replacement of the Pussycat's building. So this brothel was temporarily closed in the early Spring of 2008, and the ladies reassigned to their other two remaining open houses - the Villa Joy and the Wild West. Ben has stated that he hopes to begin demolition on the Pussycat during the last week of April 2008, with construction of the new facility following shortly therefter. It is hoped that the "new" Pussycat will be ready to resume operation sometime in the 3rd quarter of 2008.

Address Note: On their website, the Pussycat is incorrectly listed as being at "40 Riverside Drive". In reality, the property is physically located at 35 Riverside Street. Because it sits across the Street (not Drive) from the other houses on The Line, it must have an odd (not even) numbered address.

Simone's de Paris - currently CLOSED and its building DEMOLISHED
26 Riverside Street
Winnemucca, NV  89445-3054
Website:
    no current website

GPS Information (Note 1):
    Coordinates: 40° 58' 33.8"N -- 117° 44' 05.2"W
    Elevation: 4268'

Reopened in July 2001, Simone's is located just east of My Place, on the south side of Riverside Street, and is the second brothel property you encounter along The Line. The building looks similar to its predecessor, save for an awning, a stone facade in its center section, and its distinctive red and blue sign. However, like its neighbor to the west, it is presently closed once again. The eventual fate of this house was sealed with the sale of the entire Pussycat family of adult businesses, which now constitute all of the establishments on The Line, to new owners Ben and Deb in October 2007. Upon inspection of the property, they announced that the structures housing both Simone's and My Place were too far gone to salvage and would soon face a date with the wrecker's ball (or bulldozer). That occurred in early 2008, and the lot on which it sat is presently vacant and used for parking. Their long-range plans call for a single common structure to eventually replace both demolished houses, but it is unclear if their brothel licenses will be combined into a single entity or if there will be two distinct operations to be housed in the planned single new building.

The Villa Joy and the Black Pearl Club
30 Riverside Street
Winnemucca, NV  89445-3054
Websites:
    Villa Joy (brothel):
        no distinct website - see the Pussycat Ranch's website for limited information
    Black Pearl Club (gentlemens club):
        no distinct website - see the Pussycat Ranch's website for limited information

Phone Numbers (new 12/2007):
    (775) 623-6996

GPS Information (Note 1):
    Coordinates: 40° 58' 33.8"N -- 117° 44' 05.2"W
    Elevation: 4268'

Historical Note:
    The "gentlemen's club" protion of this operation, the Black Pearl Club, was previously known as the Paradise Café.

The Villa Joy brothel is immediately west of (and connected to) the Black Pearl, a "gentlemens lap dance" club. Both establishments are part of the Pussycat family of adult businesses in Winnemucca, reopening in late April 2007 after extensive remodeling (and a name change for the strip club, which used to be called the Paradise Café). Both are found on the south side of The Line, in between the now leveled Simone's (to the west) and the also recently reopened/renamed Wild West Saloon (to the east - in the red building that used to be known as the Cozy Corner). The Villa Joy is housed in a one-story tan and brown structure with a red-on-white neon sign above its entrance. The Black Pearl Club is found in a somewhat boxier structure next door, with a distinctive 30-panel window next to its front door. These two adult businesses were reopened three nights a week during the early portion of 2007, but subsequently closed once again. They were then sold, along with the entire Pussycat operation, and the new owners (Ben & Deb) have now reopened both operations. Because they've closed the neighboring Pussycat (in the spring of 2008) to allow for the replacement of its building, some of that brothel's ladies have now temporarily moved over to the Villa Joy.

The Wild West Saloon
50 Riverside Street
Winnemucca, NV  89445-3054
Website:
    no distinct website - see the Pussycat Ranch's website for limited information

Phone Numbers:
    (775) 625-3639

GPS Information (Note 1):
    Coordinates: 40° 58' 33.8"N -- 117° 44' 05.2"W
    Elevation: 4268'

Historical Note:
    This brothel was previously known as: The Cozy Corner, Penny's Cozy Corner, and Bill's Cozy Corner.

Located in a two-story red structure just east of the Black Pearl (and across the street from the Pussycat), the Wild West remains a part of the Pussycat family of adult businesses in Winnemucca. After being acquired by that group's owner at that time, this brothel reopened in October of 2000 under the unprefixed Cozy Corner name. However, by December 2005 business had fallen off to the point that this house was again closed. After nearly two years of being shuttered, it was reopened briefly once more - this time under a completely new name, The Wild West Saloon. But it closed again briefly prior to the sale of the entire Pussycat operation in October 2007. In early November 2007, the new owners (Ben & Deb) reopened the Wild West. And when the Pussycat itself was closed in the spring of 2008 to facilitate the replacement of its building, some of that brothel's ladies have temporarily relocated across the street to the Wild West.

GPS coordinates & elevation data courtesy of Bashful.
Note 1: All GPS readings were taken at the entrance to "The Line" near Second St and Baud St at the junction of Humboldt St & Riverside St.

Many thanks to Mikey, jfd, Tim Marks, Tiffany Treasure, Madame Deb, Hiking Guy, and Ben for providing various historical data, as well as current and updated information on the brothels in Winnemucca.

 

 

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All of the information contained herein is believed to be current as of April 29, 2008.
Copyright 2002-08 Speed Racer LPIN - For personal, non-commercial use only - contents of this webpage may not be reproduced or modified for non-personal use without express permission of Speed Racer LPIN, their author.

This page was last modified : May 01, 2008
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